IPCproduces over 60 iconic media brands, with print alone reaching almost two thirds of UK women and 42% of UK men – almost 26 million UK adults and their websites reach over 14 million users every month.
IPC's offers something for everyone but focuses on three main audiences
Men mass market
wealth of leisure brands including Counrtry life, Horse and Hound, Rugby World and Decanter as well as lifestyle brands including Nuts, Mousebreaker abd NME.
Women
comprises famous women's weeklies including Look, Now, Chat and Woman; TV entertainment brands including What's on TV, TV times and TV and Satellite Week.
Upmarket women.
comprises luxury fashion brands including Marie Claire and Instyle, lifestyle brands including woman and home and essentials and home interest brands including ideal home, livingetc and housetohome.
Emap
Emap Limited is a British media company, specialising in the production of business to business magazines, and the organisation of business events and conferences. It has 20 magazines including: Architects' Journal, Architectural Review, Broadcast, Construction News, Drapers, Health Service Journal, Local Government Chronicle, Nursing Times, Retail Week, Recycling and Waste Management and Screen International.
BBC
BBC Magazines is the magazine publishing division
of BBC Worldwide, from inspiring you to create a beautiful home and garden to entertaining and educating your children BBC Magazines provide a range of quality publications. BBC own various magazines including, Top Gear, Cbeebies, Wildlife, Doctor Who, Focus, Radio Times, Good Food, Music, Match of the day, Homes and much more.
Conclusion:
From looking at different magazine institutes I have found out that if i wanted my magazine to be brought by an institute, I would want it to be brought by IPC because BBC is more related at TV programmes and more educational things and EMAP is related to more upper class people and more at men and what is happening in the world, it is more about news and what will effect them whereas IPC is more about fashion and music which is what my magazine is about, so it will fit in this institute perfectly.
of BBC Worldwide, from inspiring you to create a beautiful home and garden to entertaining and educating your children BBC Magazines provide a range of quality publications. BBC own various magazines including, Top Gear, Cbeebies, Wildlife, Doctor Who, Focus, Radio Times, Good Food, Music, Match of the day, Homes and much more.
Conclusion:
From looking at different magazine institutes I have found out that if i wanted my magazine to be brought by an institute, I would want it to be brought by IPC because BBC is more related at TV programmes and more educational things and EMAP is related to more upper class people and more at men and what is happening in the world, it is more about news and what will effect them whereas IPC is more about fashion and music which is what my magazine is about, so it will fit in this institute perfectly.
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